Thursday, March 4, 2010

Social Media Strategic Planning

My previous post on Social Media Strategic Planning received a few off and online requests for the use of the tactical matrix.

For your convenience, I uploaded the matrix, in this presentation form, to slideshare. You can download the presentation from there and feel free to re-use and re-purpose it. I'd love to know how you might adapt it and use it in a way that fits your purposes, so please keep me informed.

I found inspiration in the ongoing work of Beth Kanter, the consistent use of matrix grids by Jeremiah Owyang, and a conversation with my friend, Lance Bauslaugh.

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